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The Line Style in Context

The Line is a modern and personal approach to retail. We bring together carefully chosen fashion, home, and beauty items and place them in context through inspiring editorial features and intimate offline shopping experiences. The thematic, seasonal, and handpicked assortments we call Selections offer another way to explore our evolving edit of things you’ll wear, use, and treasure for years to come.

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Established
1942
Origin
Tahiti

Monoi Tiare Tahiti has been a leading manufacturer of all-natural coconut oil products in French Polynesia since 1942. The company represents the refinement of an ancient Polynesian beauty secret. In the native Tahitian language, Monoi translates to “scented oil.” This all-natural product has long been revered by Polynesians for its nourishing properties. Traditionally made from soft, white Tiaré flowers (Gardenia tahitensis) soaked in the highest grade coconut oil, the golden liquids act as fast-absorbing skin moisturizers, bath oils, and hair conditioners.