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The Line Style in Context

The Line is a modern and personal approach to retail. We bring together carefully chosen fashion, home, and beauty items and place them in context through inspiring editorial features and intimate offline shopping experiences. The thematic, seasonal, and handpicked assortments we call Selections offer another way to explore our evolving edit of things you’ll wear, use, and treasure for years to come.

Pascal Bourelly and Philippe Boigeol
Marseille, France

Founded by Marseille natives Pascal Bourelly and Philippe Boigeol, Compagnie de Provence has a unique vision of the legendary land of Mistral winds and lazy sun—contrasts that continue in the brand’s pure, contemporary take on the ancestral knowledge and authentic materials of the French region. Juxtaposing the craft of fine soap making with a modern design aesthetic makes for refined formulas in striking bottles. Having given new life to centuries-old Savon de Marseille cube soap, Compagnie de Provence remains invested in the crafts, commerce, and development of the region and partners with local suppliers such as the fragrance professionals of Grasse and Provençal savonneries that have operated for generations.